best practices

Posted By Shane Sevo on Friday, September 9, 2016 - 11:22

It's so easy to get wrapped up in the latest trends and styles for any design project, Drupal website design is no different. You can get so trendy that you lose sight of the basics: the essential ingredients that make up a well-balanced, fully-functioning website that people come back to again and again. After all, the novelty might raise their eyebrows for a moment, but when they really need something, they'll look for what's comfortable and valuable. Here are the basic essentials your website design should never leave out.

Posted By Shane Sevo on Tuesday, July 12, 2016 - 14:02

A website is necessary if you want to reach potentially millions of customers online and around the world. But, what if you're just trying to find a few hundred or perhaps a few thousand customers down the street or across town? Websites can be equally effective in generating local customers, but the website has to be set up right to shift focus from the World Wide Web to Detroit or Ann Arbor, Michigan. Here's how to make your Michigan website easy for locals to find and engage with.

Posted By Shane Sevo on Wednesday, June 22, 2016 - 11:03

If you are brand new to the world of web design, digital marketing, e-commerce, and the rest, all of the things you have to know and understand can become daunting quickly. Michigan designers will toss around terms like "responsive web design" and "SEO" and "bounce rates." You may not understand what all of that means just yet. Relax! You will soon enough.

Posted By Shane Sevo on Friday, June 3, 2016 - 12:00

What differentiates all the "good" websites out there from the few truly "great" ones? What differentiates, for example, Amazon from the countless other shopping sites, or makes Netflix so much better than the alternatives for video streaming? There are several must-have features to set your site apart from the competitors. Does it mean you'll rule your industry like Amazon or Netflix? It could happen. It could definitely mean you end the year with a healthier chunk of black in the books than your competition does. Here's what your Drupal website design really needs.

Posted By Shane Sevo on Wednesday, April 13, 2016 - 09:58

Choosing Drupal is the first step toward creating a stellar experience for your online shoppers. But even with all of the functionality and ecommerce features offered by Drupal, there are still some must-haves (and some must-not-haves) for delivering an enjoyable, successful shopping experience to the customers you reach. These tips won't just help you land those first-time buyers. These commandments will keep them coming back again and again for more!