Commercial Progression Announces New Director of Marketing

NORTHVILLE, MI — October 17, 2014

Commercial Progression in Northville, MI welcomes its latest member to the team.  Shane Sevo takes the position of Marketing Director as of October 1st.  Shane comes to the team after 4 years of immediate higher ed digital marketing experience and over 8 years of open source web project management.  As the Webmaster of Marygrove College in Detroit MI (http://www.marygrove.edu), Shane led the technical deployment of a sophisticated inbound marketing program focused on lead generation and aggressive recruitment goals.

“I was very fortunate to work for a college that took their online marketing initiatives seriously.  Open source web solutions made us nimble, and modern marketing automation made us efficiently competitive.  Outside consultants would routinely tell us that we had adopted best practices putting us in the ninety-nine percentile of higher ed marketing strategies.”

~Shane Sevo

Prior to working at Marygrove College in 2011, Shane managed his own open source design firm, SuperHouse media.  During these years, Shane implemented Joomla! based web solutions for such clients as Michigan State University and Hawaiian cruise companies.

“I am very familiar with the pace and variety of skills necessary to meet client expectations in the open source design space.  This time, I am not going it alone, it feels really good to join such a competent and accomplished team as Commercial Progression.”

Shane joins the ever expanding team at Commercial Progression with a focus on digital marketing strategy; both internally and as a client resource.

“I am excited about this new opportunity to merge the best of Drupal open source technology with the latest in content strategy for online markets, and especially higher education.”

Shane is also a long time member of the local open source web design community.  Shane founded the Joomla! Detroit user group (http://www.joomladetroit.org) in 2007 and built its membership to over 300 before handing over organizing responsibilities to Son Koral of the Detroit Zoo.

“Community is very important to me.  I can’t imagine being a competent professional without a strong community to engage and learn with.  User groups have been a big part of my career path, both online and offline for nearly a decade.  I am looking forward to meeting the local and global Drupal communities.”

Shane will be continuing this community approach as an organizing member of the Drupal Michigan (http://www.meetup.com/midrupal/) and Detroit New Tech (http://www.meetup.com/DNewTech/) meetups.

“We already have some really great events in the works for the existing Drupal and startup communities.  I am looking forward to exploring new ways to serve these groups and help them cross pollinate developer talent with new business ventures.”

Welcome to the team Shane!

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About Commercial Progression
Founded in 2008, Commercial Progression is a drupal digital agency specializing in Drupal Web Design and eCommerce technology and has experience with manufacturing, higher education, and media clients including TRW Automotive, National Geographic, and The University of Michigan. Visit their website at www.commercialprogression.com.